Classy (GoFundMe Pro)
Classy, now branded GoFundMe Pro, is an enterprise nonprofit fundraising platform that centralizes donation pages, peer-to-peer campaigns, events, recurring giving, and donor tracking, backed by the scale and data of GoFundMe. Founded in 2011 in San Diego and acquired by GoFundMe in 2022, it targets mid-to-large nonprofits running sophisticated, multi-channel digital fundraising.
Our verdict
A leading enterprise fundraising platform with strong peer-to-peer, campaign-page, and recurring-giving tooling, now amplified by GoFundMe's scale, data, and AI coaching. Held to a solid score by custom-only enterprise pricing and a fit skewed toward larger organizations rather than small donor-CRM buyers.
Key Features
Pros & cons
Pros
- Strong peer-to-peer and customizable campaign pages
- Backed by GoFundMe's scale, data, and AI tools
- Centralizes pages, events, recurring giving, and donor tracking
- Native Salesforce integration
Cons
- Custom-only enterprise pricing
- Skewed toward mid-to-large organizations
- Donor CRM is fundraising-led rather than full constituent management
Detailed Information
No information available for Inventory Tracking Methods.
Best For
Not ideal for
Integrations
Frequently Asked Questions
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Additional Information
- Category
- enterprise-fundraising
- Price Range
- Custom quote (enterprise); separate from GoFundMe's free charity fundraising
- Pricing Model
- custom-quoted enterprise subscription; payment processing fees apply
Company
- Founded
- 2011
- Headquarters
- San Diego, California, USA
- Website
- pro.gofundme.com